
Overflow Funnels
Overflow Funnels is the podcast for creative entrepreneurs who are done with hustle and ready for sustainable sales. Hosted by Pinterest and funnel strategist Stine Andersson, each episode breaks down how to simplify your content, build a freedom-first funnel, and grow a business that actually fits your life.
Expect spicy takes, practical strategies, and content that keeps working, long after you log off.
Overflow Funnels
22. How to Leverage Your Client Work into Consistent Sales Momentum
If your feed goes dead every time you don’t have a client project on your desk, we need to talk.
Because relying on “live work” to fuel your marketing is exactly why your pipeline feels so stop-and-go.
In this episode, I’m breaking down how to squeeze every drop out of the work you’re already doing so you can stay visible, build trust, and actually sell — even when business is quiet.
We’ll cover:
- Why relying on active client work keeps you stuck in feast-or-famine.
- 4–5 ways to frame every single project so it turns into weeks of content.
- How leverage = consistency, and consistency = sales momentum.
- The simple shift that makes your content work like a mini funnel on repeat.
Stop waiting for “new work” to have something to say. Start leveraging what you’ve already got.
📌 Links & Resources:
→ Join the free Overflow Content Channel on Telegram
→ Take the Overflow Quiz to learn what your funnel needs right now
→ DM me on Instagram: @stine.andersson.co